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Mercedes-Benz Evolution Tour

Mercedes-Benz Evolution Tour

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Mercedes-Benz has officially brought back the Evolution Tour with a bang.

For the second installment of the multi-city music tour, the brand showcased the GLA and CLA, two compact luxury vehicles designed to appeal to the next generation of Mercedes-Benz customers. The beautiful vehicles took center stage, along with headlining act Bastille, at Chicago’s Aon Grand Ballroom at iconic Navy Pier.

Following a successful 2014 launch, this year’s tour continues to highlight the intrinsic bond between music and cars. The tour kicked off in New York City before heading to Chicago, offering a fun and stylish synthesis of entertainment, fashion and art.

The night was all about creating a truly experiential event, from food trucks at the entrance to selfie stations so everyone could capture their perfect party moments. Concert goers also made custom screen-printed tees and tote bags while they sipped on custom cocktails and snacks, courtesy of Heineken, Wodka, SkinnyPop and Kind Bars.

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DJ Ruckus kicked off the music portion of the night, mixing beats that got the crowd moving with a combination of classic hits and new radio jams. Then Bastille took the stage, playing crowd favorites like their mega-hit Pompeii along with new tracks and their personal favorites from earlier EP albums.

The night also included a surprise fireworks show (every Wednesday and Saturday at Navy Pier) that brought the crowd into the warm summer night in Mercedes-Benz style.

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