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Fall Winter 2015 Ready-to-Wear: Desigual

Fall Winter 2015 Ready-to-Wear: Desigual

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If there was a catch phrase for the Desigual Fall/Winter 2015 catwalk, it would have to be “Girls just wanna have fun!”

While New York Fashion Week is known for more basic black and casual street style than any of the other international fashion weeks, Desigual’s catwalk was a creative and fun departure from classic American
designers like Calvin Klein and Ralph Lauren. This Spanish powerhouse, known for fashion that includes everything from patchwork designs to graffiti art, certainly packed a punch that won’t soon before forgotten.

Similar to many designers this year, Desigual used natural, flowing hair and clean makeup on the models to make the ensembles the center of attention. But that is where the similarity ends.

This show was a constant pulse of color, pattern and fun accessories like pom pom hats, printed backpacks and statement necklaces. It all began with looks like printed mini dresses, then skirt & sweater sets with a distinctly 60’s vibe. This was a trend that was seen on many a catwalk, but none quite as boldly as those shown by new CEO Manel Jadraque. The fashion show then transitioned into more global patterns with coatigans (that’s a coat made of cardigan material for the unenlightened), brocade patterned coats and statement necklaces.

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This mid-section of the show was a bit more ready-to-wear, with darker tones and subtler patterns. There were still crazy berets, yellow peep toe booties and one epic printed backpack, but the overall vibe was more subdued playful. Certainly a more cheeky, rather than over the top designs the brand has been known for.

But, true to form, Desigual finished the show with a bang! Each season, the design team creates over 1,000 items including clothes and accessories for men, women and children, but all of those items are based around a single theme. And again, this year’s theme was all about fun! So the show closed with a true statement thanks to a truly stunning finale dress modeled by the beautiful Mrs. Adam Levine, Behati Prinsloo. Bright tangerine flowers at the single strap collar flowed down into a maxi dress ending in cobalt blue waves. Prinsloo worked the catwalk and brought the house down with a powerful statement for a truly epic and iconic brand. Desigual just wants to have fun…success achieved!

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